More connections. More events. More reasons to book you again.
INITIAL helps event businesses connect with potential clients and partners who can bring them more bookings.
We research relevant businesses, find the people responsible for planning events and selecting vendors, and introduce your services through personalized email outreach.
From the first email to follow-ups and response monitoring, we manage the outreach so you can focus on your clients and events.
Meaningful opportunities
for your business.
Our work is built around your services, location, booking requirements, and capacity.
Every positive response is reviewed by a person before it reaches your team. We provide the conversation details and a clear next step, helping you follow up with confidence.
You set your monthly lead limit, and lead charges apply only to opportunities that meet the requirements agreed upon during setup.
Relationships
that can lead to more.
The right connection can lead to more than one event.
A planner may recommend you to future clients. A venue may add you to its preferred-vendor list. A corporate client may invite you back for its next celebration.
Through the 100x Repeat Booking Boost, we help you maintain those relationships with relevant updates, timely follow-ups, and reminders around upcoming events.
Our goal is simple: help your event business create more booking opportunities and build relationships that continue bringing you work.
Let’s help more people discover your event business.
Tell us what you do, where you work, and the types of bookings you want more of. We’ll see whether INITIAL is the right fit.
See If You Qualify